The next three posts are part of a thread focusing on the lives of Park Jin Young, Yang Hyun Suk, and Lee Soo Man. Each of them is the head of the so called “Big Three” K-Pop Agencies in South Korea (SM Entertainment, JYP Entertainment, and YG Entertainment). The importance of these threads is recognizing the impact these figures have on the pop culture and general culture of Korea and for Korean Americans.
The first to be featured in the new thread about the heads of the “Big Three” K-Pop Agencies (SM Entertainment, JYP Entertainment, and YG Entertainment) is Park Jin Young, the founder and former CEO of JYP Entertainment. Born in Seoul on January 1, 1972, Park Jin Young is the youngest head of the “Big Three”
As the biggest producer for his record label, JYP Entertainment, Park Jin Young has displayed success in the K-Pop industry not just by his own talent as a singer but also his eye for talent as his company proudly boasts the popularity of their artists including: Rain, Wonder Girls, 2AM, and 2PM.
Park founded the Tae- Hong Planning Corporation in 1997 and soon changed the name to JYP Entertainment in 2001. As the company’s first artist, the stylish and trendy Park exploded onto the Korean music scene and has been pushing the expansion of K-Pop globally ever since. From being able to produce for American artists such as Will Smith, Mase and Cassie from becoming the first Korean songwriter to be in the Billboard Hot 100 with song “Nobody” by the Wonder Girls, Park has the best ear for pop music out of the “Big Three”. Despite his knowledge insight with music and trends, Park lacks in business skills and it has led to JYP Entertainment suffering many financial losses. It was recently reported in the 2012 Revenue First Quarter Report, JYP Entertainment is making the least money with $934,000. Despite their economic shortcomings, JYP Entertainment has proved themselves to be one of the leading visionaries on which direction to take K-Pop and Park Jin Young has been there leading them.
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